Nike secures long-term extension of NFL contract through 2028 By Cassidy Mantor  –  March 28, 2018     The National Football League (NFL) announced at its annual meeting this week that it has agreed on a long-term extension of on-field rights with Nike for an additional eight years. Nike will continue to provide all uniforms and sidelines apparel for all…

Stella McCartney takes control of her eponymous brand By Barbara Santamaria  –  March 28, 2018 Kering has agreed to sell its 50% stake in Stella McCartney to its founder in a move that will make her the sole owner of the luxury lifestyle label, the brands announced on Wednesday. Stella McCartney says goodbye to Kering – DR “It is…

Gucci, Forever 21, Rihanna, and frayed jeans are 2017’s big hits says Lyst fashion report By Sandra Halliday  –  November 29, 2017 Alessandro Michele’s makeover of Gucci continues to keep the brand in top spot when it comes to overall desirability, and Rihanna is the top influencer, while sleeves have replaced shoulders as the big fashion statement zone…

Beauty, creativity and family: Azzedine Alaïa remembered By Godfrey Deeny  –  November 19, 2017 If there was anything Azzedine Alaïa, the revered designer who died aged 77 this weekend, enjoyed more than actually making clothes, it was sitting down to a meal with his “family.” By family, Alaïa – who reinvented the modern silhouette of women – meant an extended…

  Victoria’s Secret Fashion Show 2017: Everything You Need To Know In between the manicures and pedicures – 11 manicurists using Le Chat’s Pisco Sour and Pink Ribbon shades, FYI – Vogue grabbed a couple of minutes with Angels Lily Aldridge, Candice Swanepoel, Stella Maxwell, Jasmine Tookes and Lais Ribeiro, models Bella Hadid, Alanna Arrington, Leomie Anderson and Alexina Graham, and creative director of the Victoria’s Secret…

Reformation opens third NYC store on Bond Street By Obi Anyanwu  –  November 12, 2017    Los Angeles fashion label Reformation opened this week its third New York City store at 39 Bond Street in NoHo. The new store joins two additional New York City stores at 23 Howard Street in SoHo and 156 Ludlow Street in the Lower…

Amazon opens another physical store in Los Angeles By Emily Jensen The e-commerce giant opened its 12th physical location at the newly renovated Westfield Century City mall in Los Angeles. The Seattle-based company already has plans to open more stores across the country. On Tuesday, Los Angeles’ Westfield Century City mall opens its doors after a…

To our Fashion Community, In light of the recent natural disasters that have affected millions and displaced thousands from their homes, we’re asking the fashion industry to come together to support the victims of these storms. UBM Fashion is committed to helping these communities recover and rebuild by contributing to our longstanding partner, Delivering Good,…